[Ep 4 of 4] Study of the 24-Mo Mark: What We Know So Far About BHPH & LHPH

Month 24: The Final Verdict | LTV, Customer Retention & the Series Wrap-Up (Part 4 of 4)

Only a small slice of the typical Buy Here, Pay Here portfolio is still paying past 24 months, so why do we structure deals as if every contract goes the distance? In this series finale, Jim Rhoads is joined by Central Florida dealer Matt McGill, SDA National Rep Karen Barnett, and V8 Dealer Groups' Kami Powell to recap the first three reasons and add the fourth: Loan-to-Value.

In this episode: ✔ Matt's real numbers: ~25% of accounts but only ~10.5% of principal past 24 months ✔ Why he's known as "Low Gross Matt," and why his portfolio yield ranks near the top ✔ Tax refund season and the cost of losing a proven customer ✔ Why trading at 24–30 months resets your interest earnings ✔ LTV explained, and why it matters even with no lender in the picture ✔ Karen's warning on over-leveraging

Chapters: 0:00 Intro 2:00 Meet Matt McGill and his 24-month numbers 3:45 Karen Barnett and SDA's acquisition of CAR Financial 6:10 Meet Kami Powell (V8 Dealer Groups) 6:30 Recap #1: Taxation and phantom profit 8:50 Recap #2: Waning customer commitment 10:40 Recap #3: Diminishing returns (interactive tool) 16:00 Trading customers to reset the note 17:15 Tax refund season and customer retention 20:00 Selling to three generations of customers 21:25 Reason #4: Loan-to-Value explained 24:35 LTV and line-of-credit renewals 29:55 V8 report cards and portfolio yield 30:10 "Low Gross Matt" 33:20 Don't over-leverage 35:00 Series wrap

Catch Parts 1–3 in the playlist. Interested in a V8 peer group? Reach out to Kami Powell or visit whitehatway.com/v8.

#BHPH #BuyHerePayHere #DealerFinance #AutoFinance #SubprimeAuto #PortfolioYield #whitehatway 

Find the BHPH Morning Show on Video (Live or Archived)

Find the BHPH Morning Show LIVE on YouTube, LinkedIn and Facebook every Mon, Wed, & Fri at 11am eastern where we (Jim and Michelle Rhoads along with featured guests) talk #buyherepayhere #bhph #subprime #automotive #finance #ethics #whitehatway #customerretention #customerengagement #marketing and much more! 

We are pleased to use our sometimes-scratchy morning voices to speak up on behalf of BHPH Dealers. Don't forget to LIKE the videos and SUBSCRIBE to The Octane Group channel. Also, please add your comments or questions right here in the BHPH Institute.